Droodle Terms of Use (Custom EULA)

Last updated: 23rd September 2025

Welcome to Droodle, operated by Brightmode Pty Ltd (“Droodle,” “we,” “our,” or “us”). These Terms of Use (“Terms”) govern your use of both our website (www.droodle.com) and the Droodle mobile application (the “App”). By using our website or app, you agree to be bound by these Terms.

If you do not agree with these Terms, do not use the website or the app.

Part 1 – Website Use

1.1 Access and Content

The Droodle website is provided for general informational and promotional purposes. You may access and use the content for personal, non-commercial purposes.

1.2 Intellectual Property

All content on the website - including text, images, branding, designs, and layout - is owned by Droodle or its licensors and is protected by copyright and intellectual property laws. You may not reproduce, republish, or distribute any materials without prior written permission.

1.3 Analytics and Cookies

We use Google Analytics to collect anonymized data about how visitors interact with our website, including pages visited, time spent, and device type. This only runs with your consent, managed through our cookie banner. No personally identifiable information is collected or stored.

Learn more: Google Partner Policies.

1.4 Third-Party Links

The website may contain links to third-party websites. We are not responsible for the content, policies, or practices of any third-party sites.

Part 2 – Mobile App Use

The Droodle App is licensed, not sold, to you under these Terms.

2.1 App Access and Eligibility

Droodle is designed for children and families. No personal information is required to use the app. Parents or guardians must supervise children during use and are responsible for compliance with these Terms.

2.2 Anonymous Authentication

To manage features such as generation limits, we may assign a random, anonymous device identifier. This ID is not linked to any personal or sensitive information.

2.3 AI Image Generation

Droodle allows users to create drawings and generate AI-enhanced artwork. This involves:

Processing the user’s drawing with a secure AI model for transformation
Temporary uploading of image data for processing
Automatic deletion of that data immediately after use

No drawing or generated content is stored remotely beyond the active generation session.

2.4 Saved Content

Users may choose to save their original drawings locally on their device through the in-app gallery. This content remains on the user’s device and is never uploaded or shared externally.

2.5 Acceptable Use

You agree not to use the app to:

Submit offensive, harmful, or inappropriate prompts or drawings
Attempt to reverse engineer, modify, or disrupt app functionality
Circumvent limits or access controls

We may suspend or terminate app access for violations of these Terms.

2.6 Subscriptions & Token Policy

Droodle offers optional subscription plans providing weekly or monthly allowances of Magic Creation Tokens (the in-app credits used to generate AI-enhanced images).

Apple Billing: Subscriptions are managed through Apple’s in-app purchase system. Your subscription will automatically renew for the same price and duration unless canceled at least 24 hours before the end of the current billing period.
Magic Creation Token Policy:
- Magic Creation Tokens reset each billing period and do not roll over.
- Magic Creation Tokens have no cash value, cannot be transferred, exchanged, or sold.
- No refunds are offered for unused Magic Creation Tokens or partial subscription periods.
- Unused Magic Creation Tokens expire immediately upon subscription cancellation.
Free Tier: Users may receive a limited number of free Magic Creation Tokens at first install, subject to the same rules.

We reserve the right to adjust pricing, allowances, or subscription features. Changes will not affect your current billing cycle but may apply to renewals.

2.7 Intellectual Property

The Droodle app, features, characters, and designs are the property of Brightmode Pty Ltd. Users retain rights to their original drawings but grant Droodle a non-exclusive, royalty-free license to process those drawings for the purpose of generating AI-enhanced images.

2.8 Disclaimers and Limitations

The app is provided “as is,” without warranties of any kind. We do not guarantee that generated images will always function or display as expected. To the fullest extent allowed by law, Droodle disclaims liability for any direct or indirect damages resulting from use of the app.

These Terms operate in addition to Apple’s Standard Licensed Application End User License Agreement (EULA). In the event of any conflict, these Terms shall prevail with respect to the Droodle App.

Part 3 – General Terms

3.1 Changes to These Terms

We may update these Terms from time to time. The updated Terms will be posted with a new “Last updated” date. Continued use of the website or app indicates your acceptance of the changes.

3.2 Governing Law

These Terms are governed by the laws of Victoria, Australia. You agree that any disputes will be subject to the exclusive jurisdiction of the courts of Victoria, Australia.

3.3 Contact

If you have any questions or concerns about these Terms, please contact us at:

Email: support@droodle.com or via our Contact Form on our Website

Our Registered Address: 5/115 Hawthorn Rd, Caulfield North, Victoria, Australia 3161

3.4 Privacy Policies

Please also review our App Privacy Policy and Website Privacy Policy which describes how we handle information.

Effective as of 23rd September 2025